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Sunday, December 11, 2011

Daddy Needs: RAEN Kovac

I hate aviators. I can not emphasize that enough. The mass preference has really made it unattractive to me - everyone and their third world cousins wear it. (I do not have issues with third world cousins...)

For sunglasses, I prefer my lenses to be solid and not so translucent. I want to sleep and people to not notice (while I'm driving).

Needless to say, I finally found a pair I like while I was in San Francisco. The brand is RAEN and it felt heavy, which I like in my glasses. The weight makes it feel sturdy, which is important to me because I'm reckless with my sun/glasses. Despite taking me several years to find this, my mother came and commandeered it and gave it to my uncle.

In search of another one - i went browsing at all the new size/shapes/brands and all of them seemed either flimsy or too trendy. A smart thought came in my mind - check out the RAEN website. Luckily, they sell sunglasses on their site.

I saw this kovac in brindle tortoise and I knew it's mine. Also, the brand is really reasonable. The pair I'm looking at is only $85. I've looked at some around $300 mark and I do not see the value of the mark up... For these absurd over priced frames, unless Eames were reincarnated, designed the glasses with his bare hands, and the glasses were made out of molded plywood and plexiglass, it's doesn't make sense to me - they're factory produced...

Anyway, check out their site, it has my stamp of approval: raen

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